Marketing your apps at conferences.
It's something new I'll be trying in Q3 and Q4 by sponsoring both NSSpain and Do iOS. I've designed
this flyer and printed a thousand copies—the QR code links to the
RocketSim website, including UTM parameters. Doing so allows me to see how many users visited the website and potentially installed the app.
Sponsorships can be expensive and might not return into enough subscriptions to make up for the costs, but it's a great way to put your app in front of excited developers who might start discussing it with others while at the conference.
Of course, this doesn't work for all apps: RocketSim is a developer tool and a perfect fit for conferences. However, investing earnings into marketing in general can be a great way to grow.
I plan to review both campaigns' performance and report to you ASAP.
p.s. Don't miss this month's giveawayEnjoy this week's SwiftLee Weekly!
